BOARDING PASS

CREATING A NEW
LIFESTYLE BRAND.

The ask.

Boarding Pass was to be a brand that started with candles but would grow into everything from glassware to home goods. To create the name, broad enough to grow into and a design that was flexible enough to manage multiple verticals.

What we did.

Research

Brand Messaging

Brand Strategy

Brand Identity

UX + Visual Design

Photography

Video

Packaging Design
The solution. 

Boarding Pass’s name was based on the simple idea of, “Your Boarding Pass to…”. We set out to create a brand that was positioned enough to be both flexible and relatable to the consumer today. Our palette and typography is a well structured and reminiscent of travel.

Boarding Pass